TicketSellers and Eventree have promoted Rhys Cadogan to the position of commercial director.

Rhys, who initially joined the business as sales director in November 2020, began the new role in November. With a year’s experience working directly with the brand and its clients, Cadogan boasts 6 years’ experience within the events industry and more than ten years’ working within sales/commercial positions.

The new position sees Cadogan heading up the commercial team responsible for planning, developing and implementing commercial strategies based on TicketSellers’ company goals and objectives. With newly appointed customer success managers and support executives, the TicketSellers and Eventree team, led by Cadogan, will further support and ensure the success and growth of its clients.

Upon accepting the role, Cadogan said: “This is an exciting time for TicketSellers and Eventree and I’m pleased to have been given this opportunity to solidify our reputation as one of the leading providers of ticketing and crew management. We have some exciting plans and announcements in the pipeline and we look forward to growing together as a company and working alongside all our fantastic clients.”

Phil Hayes, CEO of TicketSellers, said of Cadogan’s promotion: “There are hundreds of ticket agents, but only a handful which offer anything more than just a platform to sell tickets. We’re proud to be one of those which adds a huge amount of value to their clients, and excited to grow the client success team under Rhys’s leadership.”