Sandwell and Birmingham Mela has moved its dates back and and will now be held on August 28-30.
Now in its tenth year, the Mela is an established highlight in the UK’s cultural calendar, attracting thousands of audiences, an artistically led celebration of Asian culture and creativity. It showcases the best in pop, folk and classical music from across the globe, British Asian urban acts, dance, visual arts and arts and crafts activity, as well as exhibitions and shopping bazaar.
Sandwell and Birmingham Mela, which normally takes place in July over two days will now take place over three days between August 28-30 at Victoria Park, Smethwick across two stages.
Danny Singh, founder of Sandwell and Birmingham Mela, said: “It’s been a challenging and uncertain year for everyone, but the Government’s recent roadmap for re-opening has given us all renewed hope as we head towards the summer. In light of this, we are confident that there will be a Mela this August. Everyone can be assured that we will continue to follow any updated guidance and advice in order to ensure the Mela is as safe as possible for everyone. We’re looking forward to welcoming everyone back to Victoria Park over the August bank holiday weekend and celebrate our 10th birthday in style. The West Midlands has a vibrant South Asian community with a rich history of Mela and this is the place to celebrate with the rest of the community.”
To help support businesses, traders and caterers in their recovery, stall pitch fees for trading and catering have been discounted with the extra event day being offered at no additional cost. Artists and performers will also be supported through additional support from the Mela and its network to support them through recovery.
Sandwell and Birmingham Mela has received funding from the Culture Recovery Fund.
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