The Jockey Club has revealed that seven partnerships have been agreed for the 2021 Blenheim Palace International Horse Trials, which take place from September 16-19.
The four-day event is being organised for the first time this year by The Jockey Club and takes place against the spectacular backdrop of Blenheim Palace in Oxfordshire.
Official partners include Pol Roger, official Champagne partner, Bentley, official luxury automotive partner, Boodles, official jewellery partner, Ben & Jerry’s, official ice cream partner, Mark Todd Collection, official clothing partner, Horse and Country, official broadcast partner, and Ford, official e-car partner.
Ian Renton, regional managing director of The Jockey Club, commented: “Our planning for the 2021 Blenheim International Horse Trials is very much a case of full steam ahead and we are delighted to be able to announce a number of our Official Partners today.
“From the likes of Bentley and Boodles, with whom we already have longstanding and successful partnerships, through to renowned and respected names such as Pol Roger and Ben and Jerry’s, our team has worked hard to form partnerships with brands which share our vision of taking the Blenheim International Horse Trials to a new level.”
The Blenheim Palace International Horse Trials is one of the crown jewels of the eventing calendar and takes place over four days in September each year. The COVID-19 pandemic forced the cancellation of the 2020 event and this year’s competition will be subject to Government protocols and safety guidelines in place at the time.