Jon Drape, Tommy Sheals-Barrett, Jim Gee and Will McHugh have formed a new event production company.
Engine No.4 will be headquarted in Manchester and has a number of live projects already confirmed, including Parklife, Snowbombing, Bluedot and Depot at Mayfield.
Drape (formally of Ground Control), Sheals-Barrett (Back on Your Heads), Gee (N4 Productions) and McHugh (CC Events) are equal partners in the business and have the “collective expertise” to support clients in licensing, full festival production, site reinstatement and sponsorship activation.
Following Global’s 2017 purchase of Broadwick Live and Ground Control Productions then subsequent withdrawal from the festival market earlier this year, Drape felt there was a perfect opportunity to reflect and create Engine No.4; a new production company “better suited to the demands of the evolving event and festival landscape”. Therefore, Ground Control is no more.
Drape said: “It was the ideal time for a rethink – it’s not just a rebadged version of Ground Control. We came to realise that a more streamlined business was the only sustainable option. With a desire to focus on quality events and festivals, I thought the best move forward would be to form a new partnership of four equal shareholders and directors together, covering all elements of the industry and able to deliver more bespoke and considered solutions.”
Head of technical production, Sheals-Barrett joins Drape as a director with more than 25 years’ experience. His skillset ensures Engine No 4 is equipped to deal with any technical challenge.
McHugh will handle the sponsorship side of the business. He will also continue in his roles as operations director for Parklife Festival and Kendal Calling where his responsibilities include licensing, security, policing and planning transport infrastructure.
Gee comes on board as the director and head of site management. Now focussed on project management and site design, recent projects have included Festival No.6, Hull City of Culture, Kendal Calling and many more.
Engine No.4’s clients include Parklife, Bluedot, Snowbombing, Kendal Calling, Lost Village and The Warehouse Project and more projects are in the pipeline.