Baileys has worked with RPM to launch Baileys Treat Stop, a pop up experience offering its first customisable bar menu serving up lattes, hot chocolates and exclusive cocktails. Baileys Treat Stop will open its doors on December 4 in London’s Covent Garden and features an alpine themed snug area, a bar serving up a range of Baileys products and workshops offering an exclusive Baileys cocktail-style desert. Baileys has teamed up with The Treat Collective, a group of inspiring creators in the food and drink world, to design the exclusive Baileys treat.
Joanna Andrews, Baileys senior Brand Manager, commented: “Baileys Treat Stop is a Baileys fantasyland for fun loving grown-ups looking to treat up their pre-Christmas shopping trip, for imaginative Baileys fans who fancy flexing their creative cocktail creation skills or for friends just looking for the ultimate festive, indulgent retreat. There’s something to treat-up every taste, all under one decadent, sumptuous and totally delicious Baileys Treat Stop roof.”
Dom Robertson, managing director at RPM, added: “We’re really excited and proud to take Baileys Treat Stop to Covent Garden where their indulgent treats can be shared on this festival occasion.”