With plans well underway for the Showman’s Show 2017, organiser Lance Show and Publications has announced that exhibitor bookings are 35 per cent ahead of this time last year. Taking place at Newbury Showground from October 18-19, the much-loved event, with a history spanning four decades, is the largest exhibition dedicated to outdoor events, covering an impressive 95,000 square metres.

Show organiser, Jeremy Lance comments: “It’s great to have so many exhibitors already confirmed for this year’s event. Not only have we seen a surge in re-bookings but we are also 20 per cent ahead on new stand bookings. In addition, some of our long-standing exhibitors, such as Custom Covers, Andy Loos, Marquee Carpets, Rosetone Event Furniture, TheTicketSellers and attend2IT have also significantly increased the size of their stands.”

As the original and most comprehensive exhibition for the outdoor and special event world, visitors can expect to see more than 350 suppliers at this year’s show, exhibiting the best products and services available in the event industry and almost 4,500 event professionals attending.

The popular Campfire Sessions, new for 2016, will also make a welcome return. The dedicated stream of workshops and panel discussions, held in an intimate and informal environment, deliver up to the minute, thought provoking and interesting content to visitors attending the event. The show also has a strong focus on live entertainment and the Acts and Attractions tent plays host to a wide range of unique ideas.

Lance adds: “We’re already working hard to ensure that the Showman’s Show 2017 is another excellent opportunity to meet new suppliers, network with colleagues and discover the latest innovations in the event industry.”