Twelve events from across 10 local authorities are to benefit from nearly £100,000 of funding from EventScotland, part of VisitScotland’s events directorate. Among them are five events receiving funding for the first time, including Cream o’ the Croft in Perthshire and The Eliminator Mountain Bike Festival in Newburgh, Fife.
Taking place in June and August respectively, and organised by Muckmedden, the two mountain bike events offer mountain bike racing, live music, gourmet food and drink, and wild camping. Both events have been awarded £5,000 each to enhance the PR and marketing support and activity around the event, including video production and online advertising.
Aaron Gray, events director at Muckmedden, commented: “We would like to sincerely thank EventScotland for their invaluable support with Cream o’ the Croft and The Eliminator. The generous funding we have been awarded will allow us to promote both of our festivals to all of the UK. The investment also gives us the freedom to significantly improve the quality of infrastructure and entertainment at both venues as we seek to attract not only mountain bikers, but young families and music festivalgoers.”
Also receiving funding is Bonfest, the three-day rock music festival that celebrates the life and music of the AC/DC legend Bon Scott. Held in his home town of Kirriemuir, and organised by Scottish charity DD8 Music, this is the third year the festival has received funding from EventScotland. This year the festival has been awarded £9,332 towards increasing the capacity and quality of the campsite as well as staging in Bellies Brae car park, which will showcase young bands as part of Scotland’s Year of Young People 2018.
Graham Galloway, chairman of DD8 Music, added: “DD8 Music are delighted that Bonfest is being supported for the third year by the National Programme Fund. The fund has enabled the festival to grow significantly over the past few years, and we would have found this very difficult to achieve without the help and support of EventScotland.”
The National Programme Fund supports the strategic development of events that occur outside of Edinburgh and Glasgow, with the aim of driving tourism, delivering economic impact for local communities and generating media profile for Scotland. Since 2008, EventScotland has invested more than £3.9 million into 363 events across the country.
Paul Bush OBE, VisitScotland’s director of events, concluded: “We are delighted to be funding these 12 amazing events and festivals from the latest round of EventScotland’s National Programme Fund. Taking place across 10 local authorities between May and October, these events and festivals will bring real impact by attracting visitors and driving economic impact in their local area.
“The National Programme Fund plays a vital role in maintaining Scotland’s reputation as the perfect stage for events and it is through events like these that we can ensure we continue to have a dynamic events portfolio that benefits everyone.”