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	<title>Comments for Stand Out</title>
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	<description>Event News &#124; Event Magazine</description>
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		<title>Comment on Take the long-term view by Mark</title>
		<link>http://standoutmagazine.co.uk/take-the-long-term-view/#comment-63</link>
		<dc:creator>Mark</dc:creator>
		<pubDate>Mon, 20 Feb 2012 13:11:00 +0000</pubDate>
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		<description>RESPONSE FROM MARK MOWER, PINNACLE CREW, TO STAND OUT PIECE BY PETER COOK
 
I agree with what Peter Cook says in his column in the February issue of Stand Out, that organisers who view contractors as essential suppliers will reap the benefits in 2012.  However, equally there are things contractors can do to ensure that client companies remain happy in 2012 and continue to use our services in 2013 and beyond.
 In my view, the most important action we can take is to communicate with client companies.  We need to forewarn them of the busiest times, support them and encourage them to provide briefs well in advance.  We need to be realistic, and give them the opportunity to be realistic too in their expectations of what can be done, in what timeframes and with the correct numbers of personnel.
They need to understand that crew are one of the most important resources in the events industry, and the appointment of a crewing company cannot be left to chance.
We know, for example, that demand for event “savvy” crew will increase by 60 to 70 per cent as this year progresses.
Even though we already have a staff of 250 on our books, we have been actively gearing up to fulfil the extra demand in 2012, and all sensible suppliers should be doing the same.  
As well as recruiting the correct candidates and providing them with the correct training – including the various health and safety accreditations required by the Olympics – this means giving them the all-important experience that they will need to perform a good job.
The eyes of the world will be on Britain this year and scrutinising what we do.  It’s therefore more important than ever to have the correct suppliers working on an event – and that means client companies should be doing research now to ensure that they will be working with a reputable supplier.  </description>
		<content:encoded><![CDATA[<p>RESPONSE FROM MARK MOWER, PINNACLE CREW, TO STAND OUT PIECE BY PETER COOK<br />
 <br />
I agree with what Peter Cook says in his column in the February issue of Stand Out, that organisers who view contractors as essential suppliers will reap the benefits in 2012.  However, equally there are things contractors can do to ensure that client companies remain happy in 2012 and continue to use our services in 2013 and beyond.<br />
 In my view, the most important action we can take is to communicate with client companies.  We need to forewarn them of the busiest times, support them and encourage them to provide briefs well in advance.  We need to be realistic, and give them the opportunity to be realistic too in their expectations of what can be done, in what timeframes and with the correct numbers of personnel.<br />
They need to understand that crew are one of the most important resources in the events industry, and the appointment of a crewing company cannot be left to chance.<br />
We know, for example, that demand for event “savvy” crew will increase by 60 to 70 per cent as this year progresses.<br />
Even though we already have a staff of 250 on our books, we have been actively gearing up to fulfil the extra demand in 2012, and all sensible suppliers should be doing the same. <br />
As well as recruiting the correct candidates and providing them with the correct training – including the various health and safety accreditations required by the Olympics – this means giving them the all-important experience that they will need to perform a good job.<br />
The eyes of the world will be on Britain this year and scrutinising what we do.  It’s therefore more important than ever to have the correct suppliers working on an event – and that means client companies should be doing research now to ensure that they will be working with a reputable supplier. </p>
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		<title>Comment on Three found guilty of Indiana State Fair stage collapse by Mabercrombie</title>
		<link>http://standoutmagazine.co.uk/three-found-guilty-of-indiana-state-fair-stage-collapse/#comment-59</link>
		<dc:creator>Mabercrombie</dc:creator>
		<pubDate>Thu, 09 Feb 2012 11:12:00 +0000</pubDate>
		<guid isPermaLink="false">http://standoutmagazine.co.uk/?p=2809#comment-59</guid>
		<description>Those fines are pathetic!</description>
		<content:encoded><![CDATA[<p>Those fines are pathetic!</p>
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		<title>Comment on Cavendish Sq to organise wedding show by Ninette Wilson</title>
		<link>http://standoutmagazine.co.uk/cavendish-sq-to-organise-wedding-show/#comment-48</link>
		<dc:creator>Ninette Wilson</dc:creator>
		<pubDate>Fri, 03 Feb 2012 11:09:59 +0000</pubDate>
		<guid isPermaLink="false">http://standoutmagazine.co.uk/?p=2738#comment-48</guid>
		<description>How and where are tickets being sold for this event?</description>
		<content:encoded><![CDATA[<p>How and where are tickets being sold for this event?</p>
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		<title>Comment on Subscribe by New literature festival for Wales</title>
		<link>http://standoutmagazine.co.uk/subscribe/#comment-46</link>
		<dc:creator>New literature festival for Wales</dc:creator>
		<pubDate>Wed, 01 Feb 2012 09:40:01 +0000</pubDate>
		<guid isPermaLink="false">http://standoutmag.com/?page_id=23#comment-46</guid>
		<description>[...] Subscribe [...]</description>
		<content:encoded><![CDATA[<p>[...] Subscribe [...]</p>
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		<title>Comment on Supplier Directory by Salford City Stadium opens doors to organisers</title>
		<link>http://standoutmagazine.co.uk/supplier-directory/#comment-43</link>
		<dc:creator>Salford City Stadium opens doors to organisers</dc:creator>
		<pubDate>Tue, 31 Jan 2012 11:45:48 +0000</pubDate>
		<guid isPermaLink="false">http://standoutmag.com/?page_id=479#comment-43</guid>
		<description>[...] being managed by Azure. An additional 280 square metres of external space also provides scope for a marquee or outdoor activities and the stadium itself also has a capacity of 12,000, which is ideal for [...]</description>
		<content:encoded><![CDATA[<p>[...] being managed by Azure. An additional 280 square metres of external space also provides scope for a marquee or outdoor activities and the stadium itself also has a capacity of 12,000, which is ideal for [...]</p>
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		<title>Comment on Subscribe by Dale Parmenter: Quality control</title>
		<link>http://standoutmagazine.co.uk/subscribe/#comment-42</link>
		<dc:creator>Dale Parmenter: Quality control</dc:creator>
		<pubDate>Tue, 31 Jan 2012 10:49:36 +0000</pubDate>
		<guid isPermaLink="false">http://standoutmag.com/?page_id=23#comment-42</guid>
		<description>[...] Subscribe [...]</description>
		<content:encoded><![CDATA[<p>[...] Subscribe [...]</p>
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	<item>
		<title>Comment on Net benefits by neilfagg</title>
		<link>http://standoutmagazine.co.uk/net-benefits/#comment-41</link>
		<dc:creator>neilfagg</dc:creator>
		<pubDate>Tue, 31 Jan 2012 08:46:00 +0000</pubDate>
		<guid isPermaLink="false">http://standoutmagazine.co.uk/?p=2706#comment-41</guid>
		<description>I am in favour of tweets during presentations! BUT, as long as the moderator and the rest of the audience can see what is being said on a large screen similar to the UK Event Awards - its encourages interaction...</description>
		<content:encoded><![CDATA[<p>I am in favour of tweets during presentations! BUT, as long as the moderator and the rest of the audience can see what is being said on a large screen similar to the UK Event Awards &#8211; its encourages interaction&#8230;</p>
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		<title>Comment on Supplier Directory by Net benefits</title>
		<link>http://standoutmagazine.co.uk/supplier-directory/#comment-40</link>
		<dc:creator>Net benefits</dc:creator>
		<pubDate>Mon, 30 Jan 2012 11:22:38 +0000</pubDate>
		<guid isPermaLink="false">http://standoutmag.com/?page_id=479#comment-40</guid>
		<description>[...] benefits January 30, 2012 By Editor Leave a Comment   The debate over whether or not UK venues should offer free Wi-Fi to visitors and delegates rages on. Recently, both the Event Supplier and [...]</description>
		<content:encoded><![CDATA[<p>[...] benefits January 30, 2012 By Editor Leave a Comment   The debate over whether or not UK venues should offer free Wi-Fi to visitors and delegates rages on. Recently, both the Event Supplier and [...]</p>
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		<title>Comment on Supplier Directory by Take the long-term view</title>
		<link>http://standoutmagazine.co.uk/supplier-directory/#comment-39</link>
		<dc:creator>Take the long-term view</dc:creator>
		<pubDate>Mon, 30 Jan 2012 10:19:56 +0000</pubDate>
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		<description>[...] Supplier Directory [...]</description>
		<content:encoded><![CDATA[<p>[...] Supplier Directory [...]</p>
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		<title>Comment on Supplier Directory by Adventure Bar opens up to corporate market</title>
		<link>http://standoutmagazine.co.uk/supplier-directory/#comment-37</link>
		<dc:creator>Adventure Bar opens up to corporate market</dc:creator>
		<pubDate>Fri, 27 Jan 2012 10:03:26 +0000</pubDate>
		<guid isPermaLink="false">http://standoutmag.com/?page_id=479#comment-37</guid>
		<description>[...] Bar in Covent Garden is expanding into the corporate and private hire market. The venue can accommodate up to 300 guests and has no hire fee. Instead, a minimum spend basis will [...] </description>
		<content:encoded><![CDATA[<p>[...] Bar in Covent Garden is expanding into the corporate and private hire market. The venue can accommodate up to 300 guests and has no hire fee. Instead, a minimum spend basis will [...]</p>
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