Cardiff prepares for UEFA Champions League Final

A floating stage, musical performances, experiential activities and the UEFA Champions League Trophy Experience are just some of the things that visitors can expect to see this weekend at the UEFA Champions...

Wacken Open Air festival lays beer pipeline

A beer pipeline is being laid by the organiser of Germany’s Wacken Open Air (WOA) festival in a bid to ease logistics, reduce traffic and lessen waiting times at the bar. The heavy metal festival, which...

Global Brands heads to Bournemouth with Hooch House

Hooch, the alcoholic lemon drink, is returning to Bournemouth 7s this weekend as an official partner to the sporting festival. Two experiential areas will feature at the event, which sees rugby and netball...

Coors Light Ice Cave experience heads to Glasgow

Coors Light has appointed Sense to take its Ice Cave concept on tour. Until May 28, Glaswegians will have the opportunity to sample the brand within a temperature controlled environment. Wearing thermal...

Winterville reveals new location for 2017

The organising team behind Winterville has confirmed its return for 2017, following a break in 2016, and has revealed a new location. Winterville, which previously occupied Victoria Park, will move to...

BRICKLIVE and Toys “R” Us partner for 2017 shows

BRICKLIVE is partnering with Toys “R” Us for its ever UK tour. The toy megastore will be hosting a pop-up shop at all four BRICKLIVE events across Glasgow, London, Belfast and Birmingham and launching a...

Losberger and De Boer form Losberger De Boer Group

Losberger and De Boer Structures have reached an agreement that will see Losberger acquire De Boer. The deal, expected to be finalised in the second quarter of 2017, is subject to the customary approval of...

Giant RHS activation to be unveiled at RHS Chelsea

The Royal Horticultural Society (RHS) has appointed Event Concept | Veevers Carter to produce an experiential activation within the Great Pavilion at the RHS Chelsea Flower Show 2017. The project will...